Marketing Solutions

Data and insights empower your marketing campaign, allowing you to identify and target your audience, improve messaging, optimize marketing channels, monitor results in real time, enhance customer experience and predict future trends. Our state-of-the-art data solutions and team of analysts, supplemented with AI, give you the power to make informed decisions, drive better results, boost ROI, generate lleads.

Grab and hold your audience’s attention by making video part of your marketing plan. We will guide you through every step of the process in both the creation of a high-quality video, promotional use, and delivery to the right audience. If you already have a video we can use that as well!  

Each week, close to 200,000 readers turn to our newspapers as their source of local news in markets throughout North Carolina. In addition, our news websites reach more than 3 million users every month viewing more than 19 million pages. With local advertising solutions like traditional newspaper advertising, local direct and shared mail, local email, and digital advertising on our news websites, we can help you promote your business to our dedicated and captivated readers throughout North Carolina and across thr country.

Establish your business’s credibility, drive traffic to your website, and increase your business’s search engine rankings with optimally written content. From your website to social media channels, North Carolina Media Group’s professional writers will develop engaging content your audience will find valuable no matter your industry.

You have goals, we have the means to get you there. Our experienced marketing professionals will work with you to develop the best strategy to achieve your marketing goals. Plus, we’ll provide analytical reporting and updates along the way to ensure your campaign strategy is optimized and producing results.

PPC is one of the best ways to get business in front of audiences ready to make a purchase.  Getting to the top of search results increases visibility and gives you an edge over your competitors. We are a verified Google Partner and Microsoft Advertising Partner. Our team of experts researches the most relevant keywords that apply to your brand, products and services and monitors your search performance. Through continual campaign optimization, we capitalize on the areas of growth to raise your ROI by generating website traffic, phone calls and quality lead conversions. As the name suggests you only pay for actual clicks on your ads!

OTT and CTV has grown exponentially over the last couple of years. These video streaming products give you the ability to reach your audience on all major streaming platforms and devices including Amazon, Apple, Roku, and more!  With precise audience targeting and detailed analytics, CTV ads boast very high engagement rates to ensure your video ad gets you the results you need. If don’t have a video NC Media Group has the capabaility to professionally produce a broadcast quality video ad.

Location-based marketing tactics are one of our many powerful tools for businesses to target customers with relevant messages and offers based on their current or past locations.

A website is the digital face of a business. Our team of developers, designers, and content writers work with you to empower your vision with a laser focus on usability and Search Engine Optimization. Once live our team will work with you to determine the best ways to promote your business to the next level using our portfolio of leading edge advertising solutions.

A good SEO strategy blends the technical aspect (on-page optimization) and the human aspect (off-page optimization) in a balanced manner, showing the search engines that your site is the absolute best answer to queries related to your products and services. In today’s competitive digital landscape, Search Engine Optimization (SEO) is crucial for businesses seeking sustainable growth and long-term success.